OBJECTIVES SURPASSED: 8,407 VISITORS IN 3 DAYS 

IN 3 EDITIONS, PREMIÈRE VISION ISTANBUL HAS BECOME A CAN'T-MISS DESTINATION ON THE INTERNATIONAL CALENDAR OF MIDDLE EASTERN & EASTERN EUROPEAN FASHION PROFESSIONALS

This past 23 October, after three days of intense activity at CNR Expo, Première Vision Istanbul closed the doors on its third edition. The show attracted 8,407 visitors (+1.3% over the October 2014 edition) including 1,530 international visitors (+10% vs. October 2014).

"Première Vision Istanbul demonstrated its full power of attraction by welcoming 18% foreign visitors. This is one of the primary stakes of the show, one we work to address every day through a specialised network of local representatives, and which is now bearing fruit, edition after edition. Our international professionals included, in particular, 24% of visitors from CIS and Ukraine ; 11.5% from Greece; and 10% from Iran. The show's exhibitors also signalled a very positive development in terms of visitor profiles. In three editions, Première Vision Istanbul has confirmed its position as the Premium Hub for Middle East & Eastern Europe Fashion," said Guglielmo Olearo, Première Vision International Show Director. [...]

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